An organization’s brand communicates everything; what they do, how they’re unique, and so on. It’s a solid fact that consumers make decisions based on the emotional alignment of a brand, to who they are as a person. It’s our goal, to give your organization a brand with just this type of alignment. But, in order to do so we need information. Please answer each with brutal honesty, and do hesitate to add anything beyond what we’ve asked.
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